YOUR FREE RESOURCE TO DEFINE YOUR BRAND


Hey there!
 
Thank you for grabbing my Brand Building Guide.
 
Believe it or not, this is a BIG deal.
 
With a single click, you demonstrated: 

  • You want to get clear on your personal brand.

  • You want to differentiate yourself from your colleagues and other job seekers.

  • You’re ready to take this seriously:  Now is the time to show everyone what a badass you are and why you’re an asset to their team.

So, yeah, congratulations are in order…
 
Because once you get really clear on your personal brand and own it, you’re going to be more visible, confident and empowered.
 
And that’s a powerful thing.  It will attract people and opportunities that match your energy and desires. 
 
Once you know and believe in your personal brand, you can just be YOU.
 
You don’t have to try and be like anyone else or sound like a smarter, more put together version of yourself.
 
When you embrace your authentic self – quirks and all – people will find you relatable and interesting.
 
You won’t have to fumble over what to say at networking events or give boring or long-winded answers about what you do or the types of opportunities you’re looking for.
 
Talking about yourself and what you want will get easier.
 
It will feel natural.
 
And it will draw people to you.
 
Trust me, it’s pretty cool when that happens. 
 
I know because I have been employing these tactics for most of my career.
 
I spent 15 years in Corporate America in highly competitive environments with incredibly bright, Type A, overachievers. 
 
Consequently, being smart and good at my job was never enough because everyone else was also smart and competent.
 
I needed to find an edge and stand out so that people chose me over the 10+ other qualified candidates competing for the same opportunity I was pursuing.
 
That edge became my personal brand.
 
My brand was more than my competencies and my expertise.  It was how I showed up. It was my personality.  It was how I behaved. And it’s what I became known for.
 
This served as an incredible foundation when I decided to start my own business.  To this day, I continue to refine and share my personal brand in every interaction I have.
 
I’ve created this guide based on what I’ve learned from building my own brand throughout my career, as well my insights from helping companies and individuals create differentiated value propositions and distinct brands.
 
I can’t wait for you to answer the questions and complete the exercises here so you can get the clarity you need to build and share your badass brand with the world!

If you’re ready to dive deeper into your personal brand and how you show up professionally, you will want check out my 7 Day Boot Camp To Unlock Your Inner Badass. In my boot camp, I help you squash the limiting beliefs, toxic behaviors and old stories that are holding you back. I personally work with you 1:1 to help you amplify your talents, personal attributes and competencies and promote them in a way that feels authentic and true to you.